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	<title>Comments on: Business, Branding and the Art of Storytelling</title>
	<atom:link href="http://www.jonathanfields.com/blog/storytelling-business-brand/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.jonathanfields.com/blog/storytelling-business-brand/</link>
	<description>Innovation, Creativity, Entrepreneurship, Personal Development</description>
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		<title>By: Catch Your Career &#187; Blog Archive &#187; 10 Ways to Story Your Business (or Product, Brand, etc.)</title>
		<link>http://www.jonathanfields.com/blog/storytelling-business-brand/#comment-22077</link>
		<dc:creator>Catch Your Career &#187; Blog Archive &#187; 10 Ways to Story Your Business (or Product, Brand, etc.)</dc:creator>
		<pubDate>Wed, 19 Jan 2011 20:33:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.jonathanfields.com/blog/?p=2926#comment-22077</guid>
		<description>[...] experience of the reader that they actually step into the story,&#8221; writes Jonathan Fields in Business, Branding and the Art of Storytelling, &#8220;they experience a sense of transference that goes beyond rapport. They become the [...]</description>
		<content:encoded><![CDATA[<p>[...] experience of the reader that they actually step into the story,&#8221; writes Jonathan Fields in Business, Branding and the Art of Storytelling, &#8220;they experience a sense of transference that goes beyond rapport. They become the [...]</p>
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		<title>By: Hub Communications Lab: Storytelling &#171; Hub Bay Area</title>
		<link>http://www.jonathanfields.com/blog/storytelling-business-brand/#comment-17253</link>
		<dc:creator>Hub Communications Lab: Storytelling &#171; Hub Bay Area</dc:creator>
		<pubDate>Mon, 26 Jul 2010 20:45:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.jonathanfields.com/blog/?p=2926#comment-17253</guid>
		<description>[...] links: http://www.jonathanfields.com/blog/storytelling-business-brand/, [...]</description>
		<content:encoded><![CDATA[<p>[...] links: <a href="http://www.jonathanfields.com/blog/storytelling-business-brand/" rel="nofollow">http://www.jonathanfields.com/blog/storytelling-business-brand/</a>, [...]</p>
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	<item>
		<title>By: Small Business Success Reading List - Branding Your Small Business &#124; Handmade Spark</title>
		<link>http://www.jonathanfields.com/blog/storytelling-business-brand/#comment-16897</link>
		<dc:creator>Small Business Success Reading List - Branding Your Small Business &#124; Handmade Spark</dc:creator>
		<pubDate>Tue, 06 Jul 2010 10:35:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.jonathanfields.com/blog/?p=2926#comment-16897</guid>
		<description>[...] Business branding, and the art of story telling [...]</description>
		<content:encoded><![CDATA[<p>[...] Business branding, and the art of story telling [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Only You Can Prevent Blog Trolls &#38; Comment Jerks</title>
		<link>http://www.jonathanfields.com/blog/storytelling-business-brand/#comment-15880</link>
		<dc:creator>Only You Can Prevent Blog Trolls &#38; Comment Jerks</dc:creator>
		<pubDate>Wed, 02 Jun 2010 16:35:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.jonathanfields.com/blog/?p=2926#comment-15880</guid>
		<description>[...] owner, I think it provides you with an unparalleled opportunity to create thought leadership and to use storytelling to create an interesting point of difference. I also think one reason small business owners are [...]</description>
		<content:encoded><![CDATA[<p>[...] owner, I think it provides you with an unparalleled opportunity to create thought leadership and to use storytelling to create an interesting point of difference. I also think one reason small business owners are [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Only You Can Prevent Blog Trolls &#38; Comment Jerks &#124; IGadgets &#124; Cell Phones &#124; Computers &#124; Information Technology</title>
		<link>http://www.jonathanfields.com/blog/storytelling-business-brand/#comment-15743</link>
		<dc:creator>Only You Can Prevent Blog Trolls &#38; Comment Jerks &#124; IGadgets &#124; Cell Phones &#124; Computers &#124; Information Technology</dc:creator>
		<pubDate>Fri, 28 May 2010 17:48:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.jonathanfields.com/blog/?p=2926#comment-15743</guid>
		<description>[...] owner, I think it provides you with an unparalleled opportunity to create thought leadership and to use storytelling to create an interesting point of difference. I also think one reason small business owners are [...]</description>
		<content:encoded><![CDATA[<p>[...] owner, I think it provides you with an unparalleled opportunity to create thought leadership and to use storytelling to create an interesting point of difference. I also think one reason small business owners are [...]</p>
]]></content:encoded>
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		<title>By: Matches Malone</title>
		<link>http://www.jonathanfields.com/blog/storytelling-business-brand/#comment-15002</link>
		<dc:creator>Matches Malone</dc:creator>
		<pubDate>Wed, 05 May 2010 12:55:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.jonathanfields.com/blog/?p=2926#comment-15002</guid>
		<description>If we are all storytellers, and who isn&#039;t these days, of course, you should be able to answer the question, &quot;What&#039;s your story?&quot; at a moment&#039;s notice.</description>
		<content:encoded><![CDATA[<p>If we are all storytellers, and who isn&#8217;t these days, of course, you should be able to answer the question, &#8220;What&#8217;s your story?&#8221; at a moment&#8217;s notice.</p>
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	<item>
		<title>By: TomPier</title>
		<link>http://www.jonathanfields.com/blog/storytelling-business-brand/#comment-14974</link>
		<dc:creator>TomPier</dc:creator>
		<pubDate>Tue, 04 May 2010 07:43:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.jonathanfields.com/blog/?p=2926#comment-14974</guid>
		<description>great post as usual!</description>
		<content:encoded><![CDATA[<p>great post as usual!</p>
]]></content:encoded>
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	<item>
		<title>By: Arsene Hodali</title>
		<link>http://www.jonathanfields.com/blog/storytelling-business-brand/#comment-14943</link>
		<dc:creator>Arsene Hodali</dc:creator>
		<pubDate>Mon, 03 May 2010 08:53:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.jonathanfields.com/blog/?p=2926#comment-14943</guid>
		<description>I&#039;m sooo glad someone talked about this!

The importance of the story/legend is usually overlooked. Why do people love all these movies when they usually all follow the classical &quot;hero&#039;s tragedy&quot;, etc.? The story/legend of course!

Glad you touched on it.</description>
		<content:encoded><![CDATA[<p>I&#8217;m sooo glad someone talked about this!</p>
<p>The importance of the story/legend is usually overlooked. Why do people love all these movies when they usually all follow the classical &#8220;hero&#8217;s tragedy&#8221;, etc.? The story/legend of course!</p>
<p>Glad you touched on it.</p>
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	</item>
	<item>
		<title>By: 5 Internet Marketing Mistakes Made By Small Businesses &#124; Zadling</title>
		<link>http://www.jonathanfields.com/blog/storytelling-business-brand/#comment-14941</link>
		<dc:creator>5 Internet Marketing Mistakes Made By Small Businesses &#124; Zadling</dc:creator>
		<pubDate>Mon, 03 May 2010 01:44:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.jonathanfields.com/blog/?p=2926#comment-14941</guid>
		<description>[...] advice I have ever received when it comes to creating an About Us section is to tell a story.  Brand yourself with the art of story telling.  I&#8217;ve put this valuable marketing technique to work in my About Us section.  In that [...]</description>
		<content:encoded><![CDATA[<p>[...] advice I have ever received when it comes to creating an About Us section is to tell a story.  Brand yourself with the art of story telling.  I&#8217;ve put this valuable marketing technique to work in my About Us section.  In that [...]</p>
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	<item>
		<title>By: Debi Russell</title>
		<link>http://www.jonathanfields.com/blog/storytelling-business-brand/#comment-14926</link>
		<dc:creator>Debi Russell</dc:creator>
		<pubDate>Sat, 01 May 2010 03:20:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.jonathanfields.com/blog/?p=2926#comment-14926</guid>
		<description>I will have to check the book by Joseph Campbell.  I think he is the greatest.</description>
		<content:encoded><![CDATA[<p>I will have to check the book by Joseph Campbell.  I think he is the greatest.</p>
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