Blog Action Day

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I’ve always been a big believer in two concepts. One, that each voice counts. And, two, that just as we benefit from the gifts of society, we are similarly beholden to give back in some way, no matter how small, no matter how immediate.

Today is the first-ever Blog Action Day, where thousands of bloggers will unite to speak on the same topic–the environment–to their individual communities and, in doing so, unite all into a single worldwide community that numbers in the millions.

I must confess that, while I care deeply about our environment, until I saw Al Gore’s An Inconvenient Truth, I never really understood the urgency to take charge. But, with a 6-year old daughter who’s future I care dearly about, Gore’s message really hit home.

Within a week, I switched our home utilities over to green-power (wind & water), installed compact flourescent lightbulbs (CFLs) and purchased carbon credits to offset my family’s personal carbon footprint.

Then, I did the same for my business, a yoga studio in Manhattan. And, I took it a step further, offering all of my business clients credits toward their next purchase if they bought CFLs or switched to green-power. And many did. And, I will keep trying to do my part, for my daughter’s sake.

As a blogging member of Blog Action Day, I am also supposed to donate a portion of today’s ad-revenue (ha ha ha) to the cause. In lieu of doing that (since my focus is not on generating ad revenue), I will instead to commit to donating a certain amount to an environmental charity and then ask you, as a member of my growing community and, now, the worlwide Blog Action Day movement, to rise the challenge, too, in one of three ways:

  • Volunteer a small bit of time to help the planet, even if it’s planting a sapling
  • Tell others to visit the Blog Action Day website, or
  • Donate whatever is comfortable to the cause that means most to you. You can find a short list at Blog Action Day’s website

Thanks, as always for your wonderful energy!

And, look for the next installment of CEO’s Secret Weapon later on Monday or Tuesday.

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2 responses to “Blog Action Day”

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